The global premiere of a new tradeshow concept On Beauty International Natural Cosmetics Trade Show and Congress is set to run from October 16 to 17, 2012, in Darmstadt, Germany. The show is dedicated to exclusive natural cosmetics segment. Scheduled to take place annually, On Beauty is designed to be an international meeting place for premium brands in natural cosmetics and international buyers, decision-makers, opinion leaders, insiders and journalists. On Beauty will showcase an exclusively chosen portfolio of 100 natural cosmetics brands.

A show focal point is the on beauty Congress, which will take place annually and focus on a particular topic. This year’s event will zero in on international sales strategies for natural cosmetics brands. The event will be held in thedarmstadtium in Darmstadt, Germany. The venue was chosen for its outstanding position in the heart of Europe, with a direct connection to Frankfurt international airport. The location is also certified with a Green Globe seal of quality, in recognition of its commitment to environmentally and socially responsible business practices, and uses only energy from renewable sources. The darmstadtium is one of only a few venues in Germany to qualify for Green Globe certification. For further information, visit www.on-beauty.com.